s***@peoriadesignweb.com
2006-04-11 16:35:41 UTC
a tv station want to do a 5-minute story on my company to air on
national tv, namely CNN and travel chanel. They said it would air 19
times between 6-11PM. The catch is there is ~20k licensing fee I would
have to pay. My question is this licensing fee typical ? I always
thought companies never paid to be on TV unless they were advertising?
Also my company is very small . In order to get a good ROI on my 20k, I
would need to handle 1000 inquiries from the tv coverage. There is no
way I can handle that many inquiries at my present state.
I am thinking to tell them this is not the right opportunity for me at
the moment. Or is this something I should not pass up?
national tv, namely CNN and travel chanel. They said it would air 19
times between 6-11PM. The catch is there is ~20k licensing fee I would
have to pay. My question is this licensing fee typical ? I always
thought companies never paid to be on TV unless they were advertising?
Also my company is very small . In order to get a good ROI on my 20k, I
would need to handle 1000 inquiries from the tv coverage. There is no
way I can handle that many inquiries at my present state.
I am thinking to tell them this is not the right opportunity for me at
the moment. Or is this something I should not pass up?